In the warm light of a Beirut’s golden hour, we strolled with a few of our clients—friends of the house—through the Corniche and the charming stairs of Gemmayze. The city moved around us with its usual rhythm: sea breeze rising against limestone walls, fishermen perched in stillness, café chairs half-turned to the sun.
The pieces worn spoke in silhouettes: sculpted jackets with extended shoulders and a draped chest catching the breeze, high-waisted trousers breaking softly above the ankle, their pleats drawing light and shadow with each step. The palette—deep mauve, slate blues and browns, warm greens and rough denims—enmeshed itself naturally with the tones of the Mediterranean, the texture of Beirut’s concrete, and the patina of its heritage façades.
It was less a shoot than a conversation between cut and context—between the lived city and the precise language of tailoring.
Ahmad wears his tailored plum-colored suit with an ease that belies its structure. Cut with a lowered buttoning point, extended shoulders, and an elongated skirt, the silhouette speaks softly but precisely — a sartorial architecture drawn to flatter his frame.
The richness of the plum cloth, sourced from a vintage Italian deadstock roll, shifts in tone between shadow and sun — echoing both restraint and warmth. Paired with a crisp cream shirt and no accessories, the suit reads as both classic and resolutely modern.
Robin wears a checked jacket in navy and brown. Its pattern, subtle yet assertive, meets a pair of deep green trousers in a dialogue of quiet contrast.
The ensemble does not seek to mirror the city, but rather to converse with it. Against Beirut’s soft sandstone and sun-worn concrete, the colors do not match — they compliment. In that, they prove a simple truth: harmony in dress need not be found in imitation of one’s surroundings, but in the tension between structure, tone, and presence.
Meanwhile, On the worn stone of the Saint Nicholas stairs, in the filtered light of Gemmayze, David stands in a double-breasted jacket cut from vintage seafoam green linen— a fabric both soft in hue and rich in memory. The jacket, shaped with broad lapels and a gently suppressed waist, is paired with mid-rise denim trousers and a crisp, polo-style shirt — casual elements elevated through proportion and cut.
Around him, Beirut's emblematic bougainvillea spills down the stairwell in fuchsia and flame, framing the look without overpowering it. Here, tailoring enters into quiet conversation with place — not to echo the city’s palette, but to inhabit it with intent and distinction.